We have all heard that E-commerce is on the rise, but do you know what makes people buy things online? Trying to increase E-sales without knowing the reason behind the increase is like walking while blindfolded. When you don’t know where you are going, it is extremely hard to reach your destination. In this article, […]
Month: July 2020
The Psychology of Color in Marketing and Branding – A Comprehensive Guide
95 seconds is all it takes for a consumer to make up their mind about the product they are going to purchase. The consumer’s decision is subconscious, and it is aided by visual elements of the packaging, including size, font, color, and more. In fact, various studies have found that more than 80% of consumers […]
